Regardless of what people tease, I treasure my guilty pleasure television. Whether it is The Jersey Shore, Keeping up with the Kardashians, or any of the Real Housewives, I cannot help myself from indulging in these “valueless” shows. I decided to conduct a social experiment on myself and dedicate a full hour in the middle of the day to watch an episode of Keeping up with the Kardashians. I was stressed, agitated, and annoyed throughout the entire episode. I could not stop thinking about my schoolwork, meetings, and job applications I still had to do that day. It led me to more deeply analyze why I had previously obsessed over these types of shows. What I discovered shocked me, since it defeats the entire purpose of watching television; I watched these types of shows because during them I could shut my brain off and mindlessly enjoy. This genre of television does not require focus or expending any energy and that is why I appreciate it at the end of a long day. However, I hope now I can make a more conscious effort to truly pay attention and mentally engage in more substantive television/cinema in the future.